Massachusetts' Ten Worst Campaigns of the 21st Century

One of our regular features at PolitickerMA.com will be a series of lists that we hope you will enjoy. With the launch of our new Massachusetts-based political news site, we are pleased to offer our lists of Massachusetts' Ten Best and Worst Campaigns of the 21st Century.

For the most part, we looked at races that were highly competitive. Some campaigns perform extremely well, but of course, they are expected to win. And there are the so-called sacrificial lambs, running for various offices across the state that are not expected to raise money, go in the mailbox, or even send out press releases; we tried not to bother them.

Remember, this list – like all lists – are highly subjective. And as always, we encourage the feedback of our readers.

Also: Massachusetts' Ten Best Campaigns of the 21st Century

1
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Name:
Campaign
Governor, Democratic primary 2006
Description:

Boy, did the wheels come off of this one! Despite having to fend off Deval Patrick’s excellent campaign… well, that was the problem. Reilly didn’t treat Patrick like a serious opponent until it was too late. With scandals over using his office to cover up for a friend’s family and not vetting his runningmate (that lasted 24 hours) combined with the feeling that he was just the next in an assembly-line of Democratic gubernatorial losers, and his massive warchest meant squat.

2
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Name:
Campaign
Legislative Elections 2004
Description:

It’s appropriate that the much-hyped ‘Reform Team’ – that was supposed to make Massachusetts Republicans a credible threat to Democratic lawmakers around the state – was launched in the spring, because it came in like a lion and went out like a lamb… a slaughtered lamb. The environment of a presidential year when the national GOP was making the Bay State the butt of every other joke should have been the first sign they were spreading themselves too thin. They ended up losing three seats.

3
Kerry-Healey-blog.jpg
Name:
Campaign
Governor 2006
Description:

Shunning the ‘turnaround’ attitude of Romney’s ’02 campaign, Healey decided to go nuclear with some hard-hitting ads. And as entertaining as that can be, leveling shocking allegations against a Democrat probably struck a chord too familiar with an electorate that felt George W. Bush would no longer be president if voters hadn’t bought into some outrageous swift-boating. She didn’t stand much of a chance anyway, but the campaign’s tone made it even worse.

4
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Name:
Campaign
10th Worcester State Representative, Democratic primary 2006
Description:

Parente, who had been in the state legislature for more than a quarter of a century misread her constituents and made a bad decision to seek another term in 2006. Though some wee surprised at her defeat, it was all but doomed from the start as her district shifted out from under and her antagonizing positions fed the desire to defeat her.

5
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Name:
Campaign
U.S. Senate, Republican primary 2008
Description:

The anointed Republican challenger ended up thirty signatures short of making the primary ballot at the deadline. It was probably for the best that his campaign was put out of its misery.

6
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Name:
Campaign
Plymouth County Sheriff 2004
Description:

There were serious allegations of improper conduct in the administration of the Plymouth correctional system, and all McDonough would do is shrug it off. Voters don’t want to hear, ‘Meh, what are you going to do?’ They want someone who promises to clean house. McDonough did not get that message and lost a race he should have won.

7
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Name:
Campaign
2nd Suffolk State Senate 2006
Description:

This was a race run on pure hype. Samiyah Diaz was a fresh-face in Republican circles: a 28 year-old black-hispanic Muslim single mom. And she was supposed to make a serious effort to oust the financially-embattled longtime state Sen. Diane Wilkerson. Instead she got crushed. Can we really blame Diaz for it? After all, Wilkerson won by a similar margin when she had legal woes before. But brining her margin down to 71% from 75% is nothing to be proud of.

8
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Name:
Campaign
Norfolk, Bristol and Middlesex State Senate Special 2004
Description:

McQuilken was unable to hold a Democratic seat (albeit with a Republican history, but Democratic for over a decade) on the same day as his party’s 2004 presidential primary. He let Scott Brown and Mitt Romney define the terms of the race, which only emboldened their futile but distracting legislative efforts ahead of the 2004 general.

9
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Name:
Campaign
Governor 2002
Description:

A lot of people thought O’Brien was poised to break the Republicans’ 12-year old kung-fu grip on the corner office, but once again, the Democratic gubernatorial nominee let the state’s center-left-leaning electorate splinter. She let Romney dictate the terms of the race, and her rebuttals against him were too little, too late.

10
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Name:
Campaign
12th Bristol State Representative, Democratic primary 2004
Description:

A habitual candidate before his legal troubles, Howland found himself winning a seat in the legislature in 2002. But in his zeal for new and better offices, he royally pissed off New Bedford Mayor Fred Kalisz, who made it his business to put Steve Canessa in that seat. Howland went down by a sizable margin.

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